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Starbucks Global Distribution Strategy

Starbucks' diverse and adaptive distribution strategy has cemented its position as a leader in the global coffee market. By leveraging company-owned stores, licensing, retail partnerships, e-commerce, and delivery services.

By Andrew Bennett | March 07, 2025 | 0 Comments

KFC Marketing Strategy: Global Success Through Innovation & Localization

KFC’s success lies in its ability to blend tradition with innovation. By maintaining a strong brand identity, embracing digital trends, localizing its offerings, optimizing worldwide distribution, and executing clever marketing campaigns.

By Andrew Bennett | March 07, 2025 | 0 Comments