|

The Digital and Franchise-Driven Rise of Yum! Brands Worldwide

Yum! Brands drives global growth through KFC, Pizza Hut, and Taco Bell with a franchise-led model, localized menus, and digital innovation. Operating in 155+ countries, the company is redefining quick service restaurants with tech and market insight.

By Andrew Bennett | July 24, 2025 | 0 Comments

KFC Marketing Strategy: Global Success Through Innovation & Localization

KFC’s success lies in its ability to blend tradition with innovation. By maintaining a strong brand identity, embracing digital trends, localizing its offerings, optimizing worldwide distribution, and executing clever marketing campaigns.

By Andrew Bennett | March 07, 2025 | 0 Comments